Author Archives: Matt Jansen

5 Ways to calm your workday through the body of efficacy 0

The measure of how efficiently any body operates can be measured by the smoothness of interaction between its myriad parts. Human bodies have organs that interact via signals sent through the nervous system and through packages of nutrients and waste transferred in the bloodstream. When harmful bacteria or viruses enter the body, its resources respond [...]

A review of Google’s formula for creating an indexable site or blog 0

There are two main ingredients in Google’s formula: (1) Publish quality content that people find useful, and (2) Prove that your site is worthwhile by networking with other web site owners and convincing them to link to you. But tread carefully here because gaining links in a “shady” manner can earn a boot out of [...]

Writing a company blogging policy : 9 points to consider and a template 0

The advent of blogging has created an immense opportunity for traditional companies in the form of free buzz. It’s a way for corporate decision makers to connect directly with their employees and customers with casual dialog. Of course, the expectation is that when people share their opinions a company will take action based on their [...]

Don’t pressure digital nomads to stay hyperconnected 0

This is part of an ongoing commentary on digital nomads, which is essentially another name for a mobile workforce.
Ask almost anyone if it’s important for them to stay in touch with their coworkers and they’ll say “of course!” Digital nomads will respond the same way, and at surface level there are a variety of services [...]

Kite styled wind turbines offer seductive power source 0

Wind whips through Earth’s atmosphere at speeds ranging around 92-398 kilometers per hour and that would easily pump out megawatts of electricity. The kicker? To harvest that wind power you’d have to fly a device 7-16 kilometers above the surface because that’s where jet streams of air make their gusty home.
Scientists have developed technology [...]

Open mobile platforms are worthless without a vibrant community 0

Even though a clear cut recipe for success may not exist for building and growing an open source community, there are some common patterns that emerge when considering currently successful projects. Though mobile devices really are a different and unique medium, many concepts that drive open source overall apply here too, especially as platforms like [...]

Tangibles and intangibles of digital nomads 0

Digital nomads are a growing segment of the world population that does their work on-the-go. They have a different mindset than traditionally oriented office workers and that means it’s important to consider carefully before investing in a mobile workforce, the bottom line (ROI) is a good place to start that discussion.
To gain good perspective on [...]

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The web is an amalgamation of humanness wrapped up in pretty designs and slick interactive widgets, and that means your company needs to separate itself from the noise with a unique voice and compelling value proposition. Finding that voice and discovering what adds value online for your customers requires someone with a thorough understanding of [...]